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Personal colour analysis

Find the colours that were made for you.

Dapple reads your natural colouring from a single selfie and gives you a complete, personalised colour palette — plus a stylist in your pocket to help you wear it.

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Free app · Full Colour Report £9.99 one-time · Style Companion from £7.99/mo (or £39.99/yr) after a 3-day free trial.
Dapple app showing a Dark Winter colour analysis result
Woman standing at her wardrobe, looking thoughtful about what to wear

The problem

Ever stood at your wardrobe, unsure what actually suits you?

Most of us spend years — and a fair amount of money — guessing at our best colours through trial and error.

Dapple gives you a clear, personalised answer in seconds. No appointments, no guesswork — just the colours that genuinely flatter you.

How it works

From selfie to styled in four steps.

No quizzes, no guesswork. Just your photo and a palette built around the real you.

01

Snap a selfie

Take or upload one photo in natural light. That's all the app needs to begin.

02

AI reads your colouring

Dapple analyses your undertone, contrast and value to place you in your colour season.

03

Get your palette

Your full report: season, a 12-colour palette, best metals, and the shades to avoid.

04

Style with confidence

Check outfits, shop smarter, get a daily colour pick, and ask the AI stylist anything.

Inside the app

Everything your colours unlock.

Dapple analysis screen showing the Dark Winter season with a confidence score and undertone, contrast and value

Know your season

Your colour type with a confidence score, plus your undertone, contrast and value.

Dapple palette screen listing all twelve colours with usage tags

Your 12-colour palette

Every shade chosen for you and tagged for how to wear it — knitwear, tailoring and more.

Dapple home screen with a daily colour pick and quick actions

A daily colour pick

What to wear and what to skip each day, with the stylist and outfit checker to hand.

Dapple profile screen showing plan, analysis and privacy options

All in one place

Manage your plan, run a new analysis and stay in control of your privacy.

Your palette

Twelve colours,
chosen for you.

Every season comes with a curated palette of twelve flattering shades, each tagged for how to wear it — from knitwear to tailoring. Here's an example from Dark Winter: deep, cool and dramatic.

Cool undertone High contrast Dramatic depth
deep teal
true navy
cool burgundy
icy blue
pine green
charcoal grey
royal blue
magenta plum
soft white
true black
crimson
cool lilac

Questions

Before you download

Is my photo stored anywhere?+

No. Your selfie is sent over an encrypted connection, analysed in memory to produce your result, and immediately discarded. We never store, log, or use your photos to train any model — only the analysis result (your season and palette) is kept. Full details are in our Privacy Policy.

How does pricing work?+

Dapple is free to download. Your full colour report is a one-time purchase of £9.99. Style Companion — the daily stylist, outfit checker and shopping assistant — starts with a 3-day free trial, then £39.99/year or £7.99/month. Subscriptions auto-renew and can be cancelled any time in your Apple ID settings. Prices may vary by region; see our Terms.

How accurate is the analysis?+

Dapple estimates your colour season from the undertone, contrast and value in your photo, and shows a confidence score so you know how strong the read is. Good, natural lighting gives the best result. It's an informed estimate to guide your styling — not a clinical measurement — and you can fine-tune your undertone, contrast and value in the app.

Do I need an account?+

No — there's no sign-up and no login. You can start straight away. Your results, profile details and chat history live securely on your device, not on our servers, and you can delete all of it any time from Settings → Delete my data.

What can the stylist actually do?+

The AI stylist answers your styling questions, the outfit checker tells you whether a look works with your palette, the shopping assistant helps you find pieces in your colours, and a daily colour pick suggests what to wear and what to skip. Stylist replies are generated using Anthropic's Claude — see our Privacy Policy for how that works.

Still have a question? Email hello@dapplehq.co

Your best colours are waiting.

Join the waitlist and we'll let you know the moment Dapple lands on the App Store.

Join the waitlist